Published on 10 Jun 2016
With
a $12 billion deal set to close this year, Molson Coors CEO Mark Hunter
told Real Money on Friday that the brewing giant is in a prime position
to stay ahead of the booming market for craft beers. 'We started as a
craft company ourselves,' Hunter said, noting Molson Coors got its start
in 1786 through its Molson business in Canada, and in 1873 with Adolf
Coors' operations in Colorado. 'Over the last couple of centuries we
went from small-craft player to just a more popular international
business,' he said. 'Brands like Blue Moon, which has grown for 81
quarters in a row, shows that we have an ability to set the agenda and
compete in what's become a very intensely competitive craft segment.'
Hunter added that 'craft's good for beer,' especially because consumers
are refocused on a beer's provenance, style and flavor.
http://www.4-traders.com/MOLSON-COORS-BREWING-COMP-14548/
http://www.4-traders.com/MOLSON-COORS-BREWING-COMP-14548/
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