Thursday, June 23, 2016

Izzi roll-out a “defining moment” for Mirada (LON:MIRA), says chief: ProactiveInvestors Stocktube

Published on 23 Jun 2016
The full commercial roll-out of digital TV services provider Mirada Plc’s (LON:MIRA) Iris multi-screen solution for Mexican telecoms giant izzi Telecom is kicking off.

Izzi’s roll-out of its new TV box, which brings together a number of different service providers as well as allowing customers to control their viewing from a number of different devices, will be accompanied by an extensive marketing campaign and its four million subscribers will be able to take the new services via izzi’s distribution channels from 4 July.

Jose Luis Vazquez, chief executive, tells Proactive Investors “Mirada is central on [izzi’s] TV strategy,” adding that “they are using our technology, our platform, and what they have now is completely ahead of what has been ever deployed in this market”. 

He says the company will receive between US$3 and US$5 per box, noting that “this is a defining moment in terms of revenue for the company”.

Mirada - Wikipedia, the free encyclopedia
mirada is a company specialized in audiovisual interaction, whose formation resulted from the merger of digital entertainment company Yoomedia and the ...

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